Market changes and evolving consumer demands pose fresh challenges for businesses, affecting their offerings and customer service. Human resources play a crucial role in this process, needing the right abilities, knowledge, and skills to align with market shifts.

Read this paper written by Elvira Fetahu, Shpëtim Çerri, and Marsel Sulanjaku, from the University of Elbasan “Aleksander Xhuvani”, and all other articles of CIT Review-Journal in the link below and let us know your thoughts!

Access the full article and the authors’ perspectives at www.crj.cit.edu.al