Another enriching session at the Entrepreneur Journey program, powered by EU4Innovation and in collaboration with @kongresi_rinor_kombetar, CIT, Innovation center CIT HUB, and Techspace.

In the latest session, Dr. Blendi Shima delved into Marketing Research and Target Market Analysis, providing attendees with valuable insights and strategies. Through engaging lectures and interactive activities, participants gained a deeper understanding of market segmentation, evaluation methods, and the importance of selecting specific market segments.

Stay tuned for more updates and insights, empowering aspiring entrepreneurs to thrive in the dynamic world of business!